How you can make UGC content work for your brand

By Leigh Segboer Whether we as marketers like it or not, consumers are quickly taking control of brands and creating their own content as they choose. ...

INNOVATION

These 6 Technologies are Redefining the ‘Smart City’

By David Gilford Forget the sexy stuff like VR and autonomous vehicles, these are the *real* gamechangers in the smart-city space. The phrase “smart city” conjures...

Frog in the well – a circular view of the digital...

By John Sheridan The digital revolution is probably one of the only major revolutions most of us have ever seen. We have never been more...

AUTOMATION

MOBILE

CONTENT

How To ~ finally ~ Get Results From Your Content Marketing

By Jonnie Jensen If you want to get results from your content marketing, blog and social media then you are going to need to plan out and use your content better. It...

Why Your Content Marketing Strategy is Failing, and How to Fix It

By Zev Brodsky So, your company has spent six figures on a fancy new website, with all the requisite engaging and modern features. Of course, you’ve made sure to include a blog,...

3 Storytelling Techniques for Every Great Brand Story

By Chia-Ching (Joanne) Hsu I recently attended a digital storytelling workshop held by W.R. Berkley Innovation Labs at NYU STERN. The topic was about how to use digital tecniques to give a...

SOCIAL

BIG DATA